I’m going to be the first to say that I have little knowledge of the Twitter game compared to Facebook. I’m just writing this article to tell you what I do know and trying to maybe figure out more methods of making Twitter accounts grow. The one thing I do know is that if you do have a viral brand, it would be wise of you to promote your twitter on those platforms. The reason why you want to do that is because twitter is important.
Why Twitter Is Important
As I’ve said time and time again, 40% of your engaged audience (in their lifetime) will purchase your products. Also, according to Gary Vaynerchuck (Gary V), Twitter is a great platform to directly talk to your fans: many big corporations are solving their customer service issues with Twitter. In addition, you can understand what your customers / fans want from you. Also, what’s really amazing, is you can spread a message in real time – FASTER. For example, the other day LAHWF set up a live face to face meet and greet with his fans.
He sent out the tweet (I’m on Omegle! Put your interest as LAHWF and let’s talk) and BOOM within minutes (if not seconds) he got his fans to start to talking to him on Omegle. It was crazy fun. Lastly, if your Tweets get Retweeted – your brand spreads even further. (Of course he deleted the tweet afterwards, but he did make a video out of it).
Out of all the points I just talked about, we’re going to specifically talking about making your page active and your tweets retweeted to gain the proper exposure for your brand. And, we’re going to do this by analyzing two Twitter accounts as our case studies:
Let’s get started…